December 27, 2018


OTON Cainta now open to empower businesses in the East


The drive to a growing dealership network is still on with FOTON as it opened its first showroom in the Rizal province – the FOTON Cainta dealership last May 3, 2018.


Prominently located along the stretch of Ortigas Avenue Extension in Cainta, the 1, 300-squaremeter facility includes a vehicle showroom, parts and service center, and sales offices under the management of Cherub Auto Dealer.


Cainta Opening 2
 In photo(L-R): FOTON Philippines EVP Anna Maria Parado, FOTON Cainta Dealer Principal Rene Limcaoco, FOTON Philippines President Rommel Sytin, FOTON Cainta COO Doroteo Sornet and FOTON Philippines VP for Dealer Development Alvin Lu present in the MOU signing held on the Grand Opening Day of FOTON Cainta


“We see the opportunity amidst the adversity of high taxes on vehicles and that is the exponential growth in Rural/Urban developments in the countryside like here in Cainta which is the gateway to the Rizal province.” says FOTON Cainta Dealer Principal Rene Limcaoco.


The Municipality of Cainta has a robust economy as evidenced by several commercial and industrial establishments that have emerged in the area. Because of its numerous manufacturing firms, Cainta is considered to be the richest municipality in the country in terms of income revenue growth.


Cainta Opening 3
The ribbon cutting ceremony presided by (L-R) FOTON Cainta General Manager Vergel Gopez, FOTON Cainta COO Doroteo Sornet, FOTON Cainta Dealer Principal Rene Limcaoco, FOTON Philippines President Rommel Sytin and Atty. Cesar Lopez


Cainta Opening 4


FOTON Philippines President Rommel Sytin agreed with it. “Cainta is a key potential market, and together with LICA Group, their expertise will surely help the steady growth of the brand and further contribute to the economy of Cainta.” he said during his speech at the showroom’s opening.


He added, “This furthers our efforts to exceeding our stakeholders’ expectation by offering not only quality and technologically competitive products, but also professionalism in our service and business operations.”


Cainta Opening 5
FOTON Cainta COO Doroteo Sornet extends his gratitude on stage in the ceremonial toast with FOTON Cainta, FOTON Philippines, and FOTON International Group executives.


“FOTON posted a double-digit 16% growth for the first quarter of 2018 based on consolidated CAMPI and AVID Sales Report, FOTON ranks number 10 in the automotive industry for the first quarter of 2018, a remarkable achievement that we plan to overcome as the year progresses.” Sytin proudly announced.


FOTON Cainta is the passenger and commercial vehicle brand’s 24th dealership in the country. It is also the 4th dealership of LICA Auto Group along with FOTON Calamba, FOTON Lipa and FOTON Pasong Tamo.


This year, FOTON is set to open four additional dealerships in Bauang, La Union; Bacoor, Cavite; Talisay, Cebu; and Puerto Princesa, Palawan.
“I am optimistic that FOTON Cainta will be one of the major contributor in FOTON’s dealer network, and will play a major role in the development of Cainta and the whole province of Rizal for that matter.” Sytin closed.